Yonca Çetinalp, Corporate Communications and Brand Executive

Yonca Çetinalp, Corporate Communications and Brand Executive

We take firm steps forward in accordance with the strategies that we have determined on Corporate Communication and Brand Awareness that is gaining importance in an increasingly competitive environment.

Building corporate identity, reputation and perception, establishing strong relations with the target audience, differentiating from competitors and doing things that will increase brand value form the building blocks of the corporate communication.

We carry out many activities to increase brand awareness as the marketing department of HASEL that is successfully representing the distributorship of leading brands in the industry for many years. We have renewed the corporate identity standards that we have determined in our regional and branch offices during the previous year and gave them a new look.

Again in this context, we put our service vehicles at the disposal of our customers with their new design. Many of the activities that we have carried out are a tool to carry the success of HASEL forward, and continuing our activities decisively by integrating with digital transformation in accordance with changing current conditions and customer demands is at the top of our goals.